9.04.2009

Tata Young - Ready for Love

Tata Young's latest international album "Ready For Love" was released on August 25, 2009. The album's first single, "Ready For Love", was written by Alex Smith, Mark Taylor and Ayak Thiik and produced by AndrĂ© Brix Buchman from Valicon Company in Germany. It also features a track ‘Perfection’ co-written by Leona Lewis along with many of the tracks written by internationally acclaimed songwriters. Short-haired Tata Young is "sexy and glamorous", says Rainmaker Cho, the South Korean who's shot her latest music video, but he set out to make her even "more energetic and lovely". Tata Young gets a Korean makeover for her highly anticipated third international album. The concept of the music video for the first single "is basically from me", Tata told reporters the other day as they previewed the CD produced by Andre "Brix" Buchmann of Berlin's Valicon Productions. Like Cho, who's previously worked with South Korean superstars Rain and Wang Lee Hom, Buchmann wanted more variety. Rhythm and blues mix with dance pop on 12 tunes from songwriters around the world. The title track, which has been airing for a couple of weeks, "feels cool and energetic like in the '60s", Tata says, saying she learned the "big voice" techniques of American R&B singers Aretha Franklin, Beyonce and Jennifer Hudson."My Bloody Valentine" will be the follow-up single. "Mission is You" and "Shine Like a Superstar" are Silom Soi 2-style rousers. "Burning Out" and "Suffocate" get melancholy. "Ugly" is a return to the catchy form of "Sexy, Naughty, Bitchy" and "Love is the Law" sounds like Madonna's "Rain". Tata calls "Boys Will Be Boys" her favourite track, and "Exposed" the "opposite of her real life". "It isn't me, but the Sony bosses in Europe said it's gonna be a hit there." It's about a small-town girl who's dumped by her lover after she becomes famous, and that's sure not our big-city Tata. A massive advertising campaign is pushing "Ready for Love" across Asia, Australia and Europe. Indonesia, the Philippines, Malaysia, Hong Kong, India, Singapore and Japan will receive an unprecedented level of promotion for an album by a Thai pop artist.

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